Firstlogic Solutions Exhibits at 2014 Direct Marketing Association (DMA) Conference on October 25-30, 2014.

DMA Attendees and Exhibitors explore the SAP Data Services (DS) and Firstlogic Data Quality (DQ) solutions uniquely focused on direct marketers.  

Duluth, GA – Firstlogic Solutions® will be exhibiting at the upcoming 2014 Direct Marketing Association (DMA) Conference from October 25-30, 2014 in San Diego, CA.  Firstlogic Solutions will be showcasing the SAP® Data Services (DS) and Firstlogic® Data Quality (DQ) solutions to DMA attendees.  Firstlogic Solutions will also be providing upgrade options to customers faced with the SAP Postalsoft® DQ 8.0 End-of-Life (EOL) scheduled for March 31, 2015.

The SAP® Data Services (DS) platform provides direct marketers with the ability to profile, analyze, parse, standardize, correct, enhance, match, consolidate and monitor their data.  SAP DS users are able to assess the quality and state of inbound data and perform address cleansing, geocoding and duplicate detection. Marketers can also leverage the matching capability of SAP Data Quality Management (DQM) to build a customer “best record” view or to perform householding for target campaigns.  SAP DQM can also be leveraged to perform cross list matching and provide enhanced data for marketing campaigns.  SAP DQM is a single enterprise platform to support your enterprise data quality needs.

The Firstlogic® Data Quality (DQ) platform includes DataRight IQ®, Match/Consolidate® and ACE® which is powered by the CASS™ and NCOALink® certified SAP DQM platform.  Many Firstlogic DQ 9.0 customers use ACE for address cleansing and geocoding, DataRight IQ for data cleansing and standardization and Match/Consolidate for de-duplication and householding.  The Firstlogic DQ 9.0 applications are built from the proven SAP Postalsoft platform to support your enterprise data quality needs.

The SAP Postalsoft DQ 8.0 End-of-Life (EOL) upgrade program allows customers to upgrade from Postalsoft DQ 8.0 to Firstlogic DQ 9.0 on their own schedule anytime between now and the Postalsoft DQ 8.0 End-of-Life (EOL) scheduled for March 31, 2015.  “If customers would like to stay with the familiar set of Postalsoft® DQ applications with the same functionality running on the same operating system platforms, we recommend a simple upgrade to the Firstlogic® DQ 9.0 Postalsoft platform,” said Dave Dobson, Director of Solutions Development at Firstlogic Solutions.  This option ensures a smooth transition from version 8.0 to 9.0 leveraging the same SAP ACE CASS™ and SAP Mover ID NCOALink® certified platform,” says Dobson.

“The Firstlogic DQ 9.0 on-premise platform is also available and fully supported on the proven Windows®, Linux®, AIX® and Solaris® operating systems.  This means that customers can remain on their existing infrastructure without disruption.  And the upgrade from Postalsoft® DQ 8.0 to Firstlogic® DQ 9.0 is the same simple process used for years,” said Jeff Hay, Director of Solutions Support at Firstlogic Solutions.  “Customers simply run their Postalsoft ACE Job-Files through the Edjob utility with no need to change any scripts, fault codes or business processes and no need to learn any new tools to get the same accurate address results that customers expect.  And customers with DataRight IQ and Match/Consolidate Job-Files require no changes at all.  Customers can simply run them “as-is” and receive technical support and assistance from our experienced team of experts,” says Hay.   

The Firstlogic DQ 9.0 Postalsoft platform is the result of a co-innovation agreement between SAP and Firstlogic Solutions. The agreement extends the development and support of the SAP Postalsoft DQ 8.0 software, ensuring the future roadmap for the platform.  Longstanding SAP Postalsoft DQ customers will continue to enjoy timely USPS® CASS™ cycle and NCOALink® updates, feature enhancements and direct support for the platform long into the future.

The ACE, DataRight IQ and Match/Consolidate platform has been providing industry leading address cleansing, data cleansing, data enhancement, data matching and data consolidation to thousands of customers for over 30 years. Today, the platform maintains a large and dedicated customer base leveraging the power and accuracy of the trusted architecture.

“We’re excited to be exhibiting at the 2014 DMA Conference.  We’re encouraged to see so many of our current SAP Data Services (DS) and Firstlogic Data Quality (DQ) customers exhibiting their solutions built on SAP and Firstlogic data quality solutions,” said Ken Kucera, Managing Principal at Firstlogic Solutions. “We’re also looking forward to meeting new marketers seeking simple and cost effective SAP and Firstlogic data quality solutions based on their needs,” says Kucera.

To learn more about the Firstlogic Data Quality (DQ) products, please call 1-888-725-7800, email at dataquality(at)firstlogicsolutions(dot)com or visit the website at /software.aspx.  Overview documents, guides and programs for SAP and Firstlogic data quality products are available in the Resources section on the webpage.

About Firstlogic Solutions

Firstlogic Solutions, LLC is the leading SAP Gold Partner specializing in the SAP Data Services (DS) and Firstlogic Data Quality (DQ) software and services solutions.  The Company delivers expert data quality solutions including data profiling & monitoring, address cleansing & geocoding, data cleansing & standardization, data matching & consolidation and data enhancement. Customers include both large enterprises and midsize companies from across all industries in North America.

Firstlogic, Firstlogic Solutions, ACE, DataRight IQ and Match/Consolidate are registered trademarks of Firstlogic Solutions, LLC.  SAP, Postalsoft and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries.  USPS, CASS, NCOALink are trademarks or registered trademarks of the United States Postal Service.